Every company needs data analytics for surviving the competition

Companies around the world are now starting to realize that they all need more data and sophisticated analytics to survive the ever-growing competition. Currently, a significantly low percentage of businesses have big data or effective analytics at their disposal. Most of the data remain unorganized or in the siloes.

Surveys have suggested that even leading companies are struggling to smoothly transform into a data-driven business model. Even though an increasing number of companies have been investing in big data, machine learning, and AI, many of them are yet to taste success in terms of data analytics.

What’s the underlying cause that is keeping companies from the successful implementation of analytics? Data science and data technology are ready to deliver benefits. But most organizations, as it now turns out, are not yet ready for the data revolution. Business leaders around the world, and across industries should change this and make data analytics the most effective tool for making profits.


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Shamit Khemka
(Founder, SynapseIndia)